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标签： 夜上海
Hong Kong Morning Post ｜ Netease Blizzard talks about the collapse of New Oriental online revenue surged 6 times
[yesterday’s review]
On January 17, Hong Kong stocks surged in early trading, but their stamina was insufficient. Bears launched a counterattack, and major indexes turned down one after another. The Hang Seng Index closed down 0.78% and the Hang Seng Technology Index fell 0.14%.
Large-scale technology stocks fell, JD.COM, Baidu, Xiaomi, Netease and Meituan all fell, while Alibaba and Tencent rose nearly 1% against the trend; Biomedical stocks pulled back significantly, while gambling stocks and auto stocks generally fell.
On the other hand, online education stocks, sporting goods stocks and semiconductor stocks are active.
[capital flow]
The net inflow of southbound funds yesterday was HK$ 4.288 billion. Simcere ranked first in net purchases, and China Construction Bank ranked first in net sales.
In terms of short-selling data, Far East Hongxin, Meidong Automobile and Prudential ranked in the top three; Alibaba, Tencent Holdings and China Ping An ranked the top three in short selling amount.
[breaking news]
Talk about collapse completely! The negotiation between Blizzard and Netease broke down, and the national service game service was terminated on January 23rd.
On January 17th, Blizzard China official Weibo announced that it contacted Netease again last week and sought assistance to discuss extending the existing agreement based on the agreed terms of Netease in 2019 for six months. However, Netease did not accept the proposal to postpone the existing game service agreement, so it will have to stop the national service game service on January 23 in accordance with Netease’s notice of stopping service.
Blizzard China also mentioned the progress in finding new partners in the announcement. Blizzard said that it has held talks with a number of potential partners, and its preferred potential partners should be able to provide players with high-quality and stable game services and create a positive game environment inside and outside the game.
Netease has previously announced that after the game server is closed, all game data such as account data and character data in each game will be sealed. Netease will properly handle game data in accordance with the requirements of laws and regulations to protect the legitimate rights and interests of users.
Gorgeous turn! New Oriental’s live online delivery is quite effective, and its revenue has soared by 590% in half a year.
After the Hong Kong stock market closed yesterday, New Oriental Online (to be renamed Oriental Selection) announced its results for the six months ended November 30, 2022 (that is, the first half of fiscal year 2023).
The data shows that the revenue of New Oriental’s continuing business during the online period was 2.08 billion yuan, a year-on-year surge of 590.2%; Even if the income from terminated business in the same period of last year was 272 million yuan, there was a year-on-year growth rate of 262.7%.
The gross profit of New Oriental during the online period was 982.5 million yuan, a year-on-year increase of 467.9%, and the gross profit rate was 47.2%. The net profit was 585.3 million yuan, compared with a loss of 108.7 million yuan from continuous operation in the same period of last year, which successfully turned losses into profits.
New Oriental Online also disclosed for the first time the performance of Oriental Selection within six months:
In the first half of fiscal year 2023, the total revenue of the self-operated products and live broadcast e-commerce division of the representatives selected by Dongfang was 1,765.8 million yuan, accounting for 84.9% of the total revenue of New Oriental Online, with a gross profit margin of 42.5%.
The total transaction volume (GMV) of the business of Dongfang Selection Office reached 4.8 billion yuan, with 35.2 million followers in Tik Tok and 70.2 million orders paid in Tik Tok.
More than 60 kinds of self-operated agricultural products have been selected by the East, bringing in more than 1 billion yuan in revenue. The orders for self-operated agricultural products plus orders for third-party products totaled 70.2 million.
In 2023, the first batch of domestic online games were released! Tencent Netease’s heart is in the air.
On the evening of January 17th, official website, the State Press and Publication Administration, announced the approval information of domestic online games in January 2023, and a total of 88 domestic online games were successfully registered. Tencent and Netease, the two major head game manufacturers, have gained something.
Tencent was awarded the titles of Dream Star, Dawn Awakening: Vitality and Aurora at White Night respectively. Netease won a version number, and its survival shooting mobile game "Extraordinary Pioneer" appeared in this approval list.
In addition, Netease’s MMORPG "Going Against the Water" was added to the mobile version, which means that its key product "Going Against the Water" was officially approved.
In addition to the two major head game manufacturers, the games of Mihayou and Heartbeat Company also appeared in this approval list.
Junshi Bio: COVID-19 oral medicine VV116 new drug application was accepted.
Junshi Bio announced that its holding subsidiary, Shanghai Wangshi Biomedical Technology Co., Ltd., received the Notice of Acceptance approved and issued by the Food and Drug Administration, and the application for the listing of a new drug for treating novel coronavirus infection (hereinafter referred to as "COVID-19"), an oral nucleoside anti-novel coronavirus (SARSCoV-2) drug jointly developed by Juntuo Bio and Suzhou Wangshan Wangshui, was accepted.
New energy car companies start another round of price war? Xpeng Motors announced a price cut.
Driven by Tesla’s price reduction, some domestic new energy brands choose to follow suit, and the latest one to join the price war is Xpeng Motors.
On January 17th, Xpeng Motors announced that the new New Year price system for G3i, P5 and P7 would be launched from 14: 00 on that day. The starting prices of the three models were 148,900, 156,900 and 209,900 respectively, with the biggest drop of 36,000 yuan.
At the same time, Xpeng Motors said that the first car owner who ordered G3i/P5/P7 within one year before the announcement will also give back in the Spring Festival at the same time, including extending the vehicle warranty to 10 years/200,000 kilometers and giving four years of basic maintenance.
Strong alliance! Contemporary Amperex Technology Co., Limited and Weilai signed a comprehensive strategic cooperation agreement
On January 17th, () signed a five-year comprehensive strategic cooperation agreement with Weilai in Ningde.
Officially, the signing of the comprehensive strategic cooperation agreement is another deepening and upgrading of the strategic cooperation relationship between the two sides, involving technical cooperation in new brands, new projects and new markets.
It is understood that on the basis of giving full play to their respective resource advantages, the two sides will build an efficient and coordinated battery supply system based on advanced battery technology to enhance innovation capability and efficiency.
Tencent’s withdrawal of the 15-storey office building of Netac Technology belongs to the normal adjustment of office buildings.
A-share listed company () announced that Tencent intends to terminate the lease contract of Netac Building in advance.
In response, Zhang Jun, the public relations director of Tencent, said that the rent withdrawal was a normal adjustment of office buildings.
The major shareholder of Yaoming Bio plans to place 56 million shares and cash in HK$ 4 billion.
Yaoming Bio announced on January 17th that its major shareholder, WuXi Biologics Holdings Limite, plans to place 56 million shares of the company at HK$ 71 per share, and cash out nearly HK$ 3.98 billion.
According to the announcement, Morgan Stanley will act as the agent for this placement. If the placement is completed, the shareholding ratio of Biologics Holdings will be reduced from 15.14% to 13.82%.
According to public information, behind Biologics Holdings is Li Ge, chairman of Yaoming Bio and founder of ().
Xiaomo reduced its holdings of Vanke by about 1,658,400 shares and cashed in nearly HK$ 30 million.
According to the latest data of the Hong Kong Stock Exchange, on January 11th, Xiaomo reduced its holdings of 1,658,392 H shares of Vanke, with a price of HK$ 170,095 each, and cashed in about HK$ 28,208,400.
After the reduction, the latest shareholding of Xiaomo is about 114 million shares, and the latest shareholding ratio is 5.96%.
At the same time, the auditor of Evergrande III listed platform will be replaced, and the meeting will sincerely succeed PricewaterhouseCoopers.
On the evening of January 16th, China Evergrande, Evergrande Property and Evergrande Automobile announced at the same time that PricewaterhouseCoopers resigned as auditors at the suggestion of the above-mentioned companies, with effect from that day. To appoint Shanghui Baicheng Certified Public Accountants Limited as the new auditor, which is a member of Shanghui Certified Public Accountants (special general partnership) in Hong Kong.
In his resignation letter, PricewaterhouseCoopers pointed out that it had not obtained the audit materials and evidence needed for the audit in 2021, including the fact that the deposit pledge guarantee of 13.4 billion yuan disclosed by Evergrande Property on July 22, 2022 was transferred by relevant banks.
In addition, PricewaterhouseCoopers said that it is impossible to determine the scope of the audit work to be carried out in the future, and it is difficult to reasonably estimate the time required to complete the audit work in 2021. Therefore, Luo Bingxian agreed to resign as the auditor of the Company.
Aauto Quicker CTO Chen Dingjia resigned and two senior vice presidents shared relevant responsibilities.
Aauto Quicker announced that Chen Dingjia would resign as Chief Technology Officer (CTO) due to his intention to devote more time to his family and personal affairs, with effect from January 18th. In view of Chen Dingjia’s great contribution, after his resignation, he will be transferred to the company as a lifelong honorary consultant and continue to provide guidance and support for the company.
The announcement shows that after Chen Dingjia resigned, two senior vice presidents in related fields will share the relevant management responsibilities of the previous CTO and report to CEO Cheng Yixiao.
Hansen Pharmaceutical: Covid-19 oral small molecule 3CL protease inhibitor obtained notice of clinical trial.
Hansen Pharmaceutical announced on the evening of January 17th that the first-class new drug "HS-10517 Tablet" against novel coronavirus oral 3CL protease inhibitor, which was jointly developed by the Group and Beijing Huayi Health Drug Research Center (also known as Global Health Drug R&D Center for short), has been approved and issued by China Food and Drug Administration, and it is intended to be used for the treatment of mild and moderate adult novel coronavirus infection patients.
[financial data]
1. () (02601.HK): In 2022, the accumulated original insurance business income of CPIC Life Insurance was 222.342 billion yuan, up 6.1% year-on-year; CPIC Property Insurance accumulated 170.824 billion yuan of original insurance business income, up 11.6% year-on-year.
2. China Resources Power (00836.HK): In 2022, the cumulative electricity sales of affiliated power plants reached 185 million MWh, up 4.1% year-on-year. Among them, the cumulative electricity sales of affiliated wind farms reached 35.2555 million MWh, an increase of 10.4% year-on-year; The cumulative electricity sales of affiliated photovoltaic power stations reached 1,351,900 MWh, up 17.8% year-on-year.
3. China Petrochemical Co., Ltd. (00386.HK): In 2022, the oil-gas equivalent output was about 489 million barrels, up by 1.94% year-on-year; The output of crude oil was about 280 million barrels, up by 0.39% year-on-year; Natural gas production was 1.25 trillion cubic feet, up 4.11% year-on-year.
4. () (01186.HK): Recently, 12 major projects were awarded, with a total project amount of 103.295 billion yuan, accounting for 10.13% of the company’s audited operating income in 2021.
5. CGNPC Nuclear Mining (01164.HK): In the fourth quarter, a total of 771.9tU of natural uranium was produced, with a planned completion rate of 94.3%.
6. China Xinlianxin Chemical Fertilizer (01866): On January 16th, the second phase DMF project of Jiangxi Xinlianxin Chemical Industry Co., Ltd. was successfully put into production, and the DMF production capacity of the group increased to 200,000 tons/year.
Jiangxi base has planned three phases of DMF project, of which the first, second and third phases are all DMF with an annual production capacity of 100,000 tons.
7. Chizicheng Technology (09911): In 2022, the cumulative download volume of social services reached 481 million, up 5% year-on-year; The total revenue of the annual delivery business is estimated to be 540 million yuan to 2.57 billion yuan, a year-on-year increase of 20%; The average monthly activity of social business reached about 22.91 million, a year-on-year increase of about 20%. In addition, the total annual revenue of innovative business is expected to be 230-260 million yuan.
The decline in revenue from the Group’s innovative business narrowed quarter by quarter, mainly due to the smooth progress of the boutique game business.
8. Yongda Automobile (03669.HK): It is estimated that the net profit attributable to shareholders will decrease by no more than 43% in 2022, mainly due to the repeated COVID-19 epidemic during the reporting period, which affected sales.
9. Chanyou Technology (02660.HK): It is estimated that the net profit attributable to shareholders in 2022 will increase by about 30% to 42% compared with that in 2021, mainly due to the group’s iterative product innovation and sustained and steady channel growth.
10. Fenmei Packaging (00468.HK): It is estimated that the comprehensive profit will be 168-188 million yuan in 2022 and 285 million yuan in the same period in 2021. Mainly due to the pressure of profit margin brought by the rising cost of raw materials.
[investment operation]
1. () (00564.HK): Signed an asset management plan with Zhongtai Asset Management at a cost of 200 million yuan.
2. Chunli Medical (01858.HK): entered into an agreement with Bank of Beijing to subscribe for 525 million yuan of structured deposit products.
3. Kangxinuo Bio (06185.HK): purchased a structured deposit with a principal of 200 million yuan from Bohai Bank.
4. Xinneng Low Carbon (00145.HK): We are negotiating with several potential strategic business partners in China and Europe on potential cooperation, and exploring business opportunities in Asia (including China) for energy-saving equipment and low-carbon service product supply, carbon sink resource development and management, and agricultural and forestry development.
5. () (02196.HK): The drug registration of roxatidine acetate hydrochloride for injection was accepted by National Medical Products Administration, which is mainly used to treat upper gastrointestinal bleeding. According to the latest data of IQVIA CHPA, in 2021, the sales of roxatidine acetate hydrochloride for injection in China was about RMB 1.44 billion.
6. Fosun Pharma (02196): FCN-016 eye drops have been approved by the clinical trial of drugs. This new drug is an innovative small-molecule chemical drug independently developed by the Group, which is a Rho kinase (Rock) inhibitor, and is intended to be mainly used to reduce the intraocular pressure of patients with open-angle glaucoma or ocular hypertension.
7. Fudan Zhangjiang (01349.HK): The FDA022 antibody coupling agent for injection developed by the company was used in the phase I clinical study of drugs for the treatment of advanced solid tumors, and the first subject was successfully enrolled recently. This drug is the first new generation ADC drug on BB05 platform, and it is intended to be used to treat advanced solid tumors with positive HER2 expression, such as breast cancer, gastric cancer, lung cancer and colorectal cancer.
8. Fuhong Hanlin (02696.HK): National Medical Products Administration approved the application for listing and registration of Hans-like combination carboplatin and etoposide as new indications for first-line treatment of extensive small cell lung cancer.
[Repurchase cancellation]
1. Tencent Holdings (00700.HK): It spent HK$ 351 million to buy back 950,000 shares at a repurchase price of HK$ 366.2-375.4.
2. AIA (01299.HK): It spent about HK$ 225 million to buy back 2,608,600 shares at a price of HK$ 85.4-87.3.
3. Zhongjiao Holdings (00839.HK): 147 million shares were issued on January 17th at an issue price of HK$ 10.94 per share.
Walking into the ＂pineapple sea＂, one out of every three pineapples in China comes from here!
Original title:One out of every three pineapples in China comes from here! "Pineapple Sisters" make waves and pursue dreams in the "Sea of Pineapples"
This year, xuwen county, Zhanjiang City, Guangdong Province, the hometown of pineapple in China, has received higher attention than in previous years.
Here are a pair of "pineapple sisters", who do live broadcast and shoot short videos together in the pineapple field, so that the cold knowledge that "one pineapple in every three in China comes from Xuwen" has become a hot search on the Internet.
"Pineapple Sister" has spent more than 20 years exploring the expansion of production and the establishment of the market, behind which is the gradual development of traditional agriculture in China; "Pineapple Girl" shines brilliantly in a year, behind which is the era of rapid development of information technology and the rapid transformation of China’s agriculture.
Starting: On April 20th, Xinhua Daily Telegraph became a weathered person.
Authors: Xinhua Daily Telegraph reporters Yi Yangang, Wu Tao and Zhang Dianbiao.
Throughout March, 26-year-old Wang Xiaoying and 50-year-old Wu Jianlian were immersed in the "sea".
This year, xuwen county, Zhanjiang City, Guangdong Province, which is known as the "hometown of pineapple in China", has received higher attention than in previous years. Not only does it produce nearly 700,000 tons of pineapples every year, but it also has a 10,000-mu "pineapple sea" that attracts tourists to punch in.
This pair of "pineapple sisters" do live broadcast and shoot short videos together in the pineapple field, which makes the cold knowledge that "one pineapple in every three in China comes from Xuwen" become a hot online search.
They stepped on the red land, witnessed the transformation of Xuwen pineapple from "wild" to the formation of production areas and then to agricultural modernization, and also wrote vivid stories of rural revitalization together.
↑ "pineapple sisters" in the live broadcast. Photo courtesy of respondents
"Pineapple Sister": More than 20 years "refining" into Xuwen Pineapple "First Sister"
On March 26th, Wu Jianlian made a live broadcast with CCTV journalists, without scripts or rehearsals. As a native of Xu Wenren, Wu Jianlian knows everything about the "pineapple sea" and is also willing to "Amway" the "Xu Wen story" about pineapple to outsiders.
Xuwen has red soil formed by volcanic eruption in ten thousand years, and its pH is suitable for pineapple growth. Farmers here have been planting pineapples since more than 90 years ago, but in the past, it was mainly a "free-range" model. Farmers can plant them as they like, and it is their own to plant good ones and bad ones and make money at a loss.
↑ Xu Wen’s golden pineapple in the "pineapple sea". Xinhua Daily Telegraph reporter Zhang Dianbiao photo
In 1990, Wu Jianlian began to engage in pineapple business after graduating from junior high school. At first, I worked as an intermediary to "lead the way" for foreign buyers who came to Xuwen to purchase pineapples. At that time, Xuwen’s pineapple varieties were single, and the time to market was concentrated. There were often pineapples that could not be sold and rotted in the fields.
Later, Wu Jianlian had the idea of selling Xuwen pineapples in other places. She began to "credit" some villagers’ pineapples and shipped them to Hunan, Jiangsu and other places to try her luck.
A stranger, she has encountered many setbacks. Sometimes, she sells pineapples in front of the car and someone steals pineapples at the back of the car; Sometimes, she is bullied by local evil forces. Not only does she not get a penny for a car full of pineapples, but she also faces personal safety risks. Without making any money, she can only explain to the villagers that "the funds are still in turnover" and need to earn more money to settle accounts for everyone.
However, Wu Jianlian, who was just in his early twenties at that time, never gave up and still went out to sell pineapples every year. I heard that where there is a fruit wholesale market, she will visit it. "Taking a bus for one night and getting there the next day will not only save time, but also save money for staying in a hotel."
Wu Jianlian, who is more and more familiar with the pineapple industry, began to grow pineapples himself around 2001. At this time, Xuwen pineapple planting has gradually entered the stage where large growers take the lead. In the first year, she planted 30 mu, and then expanded the scale year by year, planting more than 3,000 mu at the peak.
In 2008, Wu Jianlian established a cooperative and invested more than 4 million yuan with local farmers to build a cannery. At first, the workers were inexperienced, and it took more than ten days to produce a car (1000 boxes) of cans. Wu Jianlian said that buyers have to wait for more than ten days after coming to Xuwen, and they can only pay for the house and keep people, spending more money than the income from selling canned goods.
The workers in Xuwen’s "pineapple sea" are loading cars. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
The turning point was in 2011, when Wu Jianlian took over Xuwen Pineapple Wholesale Market in Qujiae Town from others. The pineapple trading market has been invested heavily, with an investment of 8 million yuan in 2013 and 2014 alone. At that time, there was not enough money. Relatives, friends and familiar farmers spontaneously went to the Postal Bank to lend a small loan of 30,000 yuan each to Wu Jianlian to build a trading market.
↑ The pineapple workers in Xuwen’s "Sea of Pineapples" are packing the picked pineapples. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
"Everyone really supports me. Someone told me that if the market can’t make a loss, then I don’t need to pay back 30,000 yuan, and they will pay it themselves." Wu Jianlian has always been grateful for the trust of the villagers.
It was at that time that Wu Jianlian, who had been in the pineapple industry for more than 20 years and was familiar with the whole industrial chain, became a well-known figure in Xuwen pineapple industry because of his justice and fairness. Fruit farmers and buyers asked her to coordinate everything, and she was called "Sister Pineapple".
According to Wu Jianlian, the trading market in Qujie Town has now become the largest pineapple trading market in China, and most of the pineapples in xuwen county are sold from here. Wu Jianlian’s processing factory is no longer just making canned food, but also developing a variety of new products such as pineapple moon cakes and pineapple cake.
↑ Xu Wen "pineapple sea". Xinhua Daily Telegraph reporter Zhang Dianbiao photo
"Pineapple Girl": A live broadcast sold 1.65 million Jin of pineapples.
Compared with Wu Jianlian, who took 20 years to become a "pineapple sister", Wang Xiaoying, a famous "pineapple sister" in Xuwen and even online celebrity, caught up with the good times in just one year.
When Wang Xiaoying was a child, she didn’t want to have a school holiday, which meant that she had to go to the pineapple field to help her parents. From an early age, she made up her mind to stay as far away from pineapples as possible. Unexpectedly, after going around, she will return to her hometown and run to the pineapple field every day.
At Hongxing Farm in Xuwen, Zhanjiang, farm workers are harvesting pineapples. Xinhua news agency information piece
In Xuwen, pineapple is the main source of income for many families. Only when pineapples are sold at home can children get tuition. However, because of unscientific planting and asymmetric information, slow sales and losses are like ghosts, hovering over pineapple fields all the year round. Sometimes, Wang Xiaoying will go to the pineapple field with her classmates to pick up the "secondary fruit" abandoned by the villagers and change her living expenses.
In Xu Wen’s "pineapple sea", workers are picking pineapples. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
After graduation, Wang Xiaoying became a host of Xuwen TV Station. During the COVID-19 epidemic in 2020, agricultural products in many places were "difficult to sell", and Xuwen was no exception. However, the live broadcast during the epidemic brought new opportunities for Xuwen’s pineapple industry for a hundred years.
Wang Xiaoying also caught up with the east wind of live broadcast. On February 26th last year, she made a live broadcast with the county magistrate of xuwen county. At that time, there were tens of thousands of buyers interacting online, and the pineapple transaction volume reached 1.65 million Jin. Since then, the story of "Pineapple Girl" has spread all over Xuwen.
"That delivery gave me a subversive understanding of the live broadcast. I used to think that live broadcast was to brush a face on the platform and let people give gifts and rewards. However, after I participated in it, I realized that live broadcast requires professional knowledge and can empower my hometown. " Wang Xiaoying said.
That live broadcast made Wang Xiaoying famous in World War I, and an agricultural Internet company extended an olive branch. Wang Xiaoying decided to quit the TV station and go to a bigger platform to "speak" for his hometown pineapple.
"Pineapple Girl" has her own live broadcast style. She never shouts "Oh my god, buy it" in the live broadcast room like a beauty blogger, but often interacts with farmers in the pineapple field under the scorching sun. Now, the object of "Pineapple Girl" is not limited to pineapples. Guangdong, which has a wide variety of agricultural products, provides rich options for her live broadcast room.
"I used to send a video that was probably watched by Xu Wenren, and now it is watched by the whole country. It was the supplier who might have been looking for me before. Now I am looking for a buyer from all over the country. I can connect the buyer with the supplier. "
↑ "Pineapple Girl" Wang Xiaoying (second from left) is broadcasting live with fruit farmers. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
When the "net sea" is connected with the "pineapple sea"
At present, it is the season when Xuwen pineapples are on the market in large quantities. In March this year, Xuwen pineapple ushered in the "best price in 30 years", and the highest price in the field even exceeded 4 yuan per catty.
In Xu Wen’s "pineapple sea", workers are picking pineapples. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
The so-called "land price" means that after the pineapple is ripe, the buyer directly buys the pineapple in a certain field at a certain price, and then pays for it to be harvested and transported. At present, the planting cost of Xuwen pineapple is less than that of 1 yuan per catty, and this year’s market situation makes farmers smile.
The pineapple workers in Xuwen’s "pineapple sea" are sorting the picked pineapples. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
But in the past, Xuwen farmers had suffered from slow sales. In 2018, pineapples were unsalable, and the money for selling pineapples was not enough. Wu Jianlian had 200 acres of pineapples all rotted in the ground. The good price in recent years, a very important reason comes from the modernization transformation and reform of Xuwen pineapple.
A growing pineapple. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
Live delivery is one of the most significant changes. This pair of "pineapple sisters", one is the "front wave" who has been deeply involved in the pineapple industry for many years, and the other is the "back wave" who is familiar with network communication, and jointly deduces the story of the successful transformation of China’s local characteristic agricultural industry in the Internet era.
Wang Xiaoying’s first report on pineapple on Xuwen TV was to interview Wu Jianlian’s pineapple processing factory. After the interview, she also sent a circle of friends. But at that time, she knew that Wu Jianlian was called "pineapple sister", but she never thought that she would become "pineapple sister" in the future. It is the "net sea" that makes the two people on the side of the "pineapple sea" closely linked.
↑ "Pineapple Sister" Wu Jianlian (left) and "Pineapple Sister" Wang Xiaoying (right) made a promotion on Xuwen Pineapple High-speed Train.
"Pineapple Sister" wears glasses and has short hair. She is neat and capable, and even if she does live broadcast with many central media one day, she doesn’t have to rehearse. But at the beginning, Wu Jianlian in front of the camera often forgot his words nervously. He needed to prepare five or six hours in advance and rehearse five or six times.
Now the graceful "pineapple girl" used to wear a skirt and stick it in the pineapple field for a short video shot. Pineapple leaves are like saws. Farmers who pick pineapples have to wear three pairs of trousers, and the calf of "Pineapple Girl" is cut.
The stage fright "pineapple sister" once wanted to give up, but she couldn’t bear to "block" the door at dawn every day. "We can’t let the audience think that there is something wrong with our pineapple because of nervousness." Seeing the spelling of "pineapple sister", "pineapple sister" does not fall behind. After constant practice, Wu Jianlian became more and more comfortable in front of the camera. Wang Xiaoying also often learns from Wu Jianlian how to plant, pick and pick pineapples, and gradually becomes a veteran in the pineapple industry.
↑ Sorted pineapple. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
The story of "pineapple sisters" has also been circulated. In their live broadcast, at most 40,000 buyers pick goods online at the same time, which is a grand occasion that has never been seen before in offline transactions.
According to Huang Jiatuan, director of the Agriculture and Rural Bureau of xuwen county, the transition and upgrading of pineapple industry from traditional to modern is reflected from "Sister Pineapple" riding alone to "Sister Pineapple" echo each other.
Since 2018, Guangdong Provincial Department of Agriculture and Rural Affairs has explored the construction of "12221" market system to solve the problem of pineapple sales, that is, establishing "1" big data of agricultural products, guiding production and leading sales with big data, forming "2" teams of buyers and brokers in sales areas, expanding "2" big markets in sales areas and production areas, and planning buyers to enter production areas and agricultural products to enter "2" markets in sales areas to realize
↑ Xu Wen pineapple big data platform. Xinhua Daily Telegraph reporter Zhang Dianbiao photo
"Pineapple Sisters" is the third "2" participant in the "12221" market system. Since the operation of the "12221" market system, the price of Xuwen pineapple has fluctuated with the market, but it has never been as unsalable as it was in previous years.
↑ Xu Wen pineapple big data platform. Xinhua Daily Telegraph reporter Wu Tao photo
"Now more and more people have built a pineapple building and bought a pineapple cart." Wang Xiaoying said, "Fruit farmers have an income of five or six thousand yuan per mu. They used to hide from the camera, but now they are all rushing to be photographed, and the joy of increasing income is on their faces. "
According to reports, in 2019, when the "12221" market system was in operation, the annual deposits of 25 postal savings bank outlets in xuwen county increased by 680 million yuan, and only the annual net deposits of Qujiae Town Branch in the main pineapple producing area exceeded 100 million yuan; In 2020, the deposits of Qujiae Town Branch increased by 365 million yuan against the trend.
The reputation of "Pineapple Sister" is based on the gradual development of traditional agriculture in China. It took one year to shine brilliantly, and it was famous as "Pineapple Girl" all over the country, with the rapid development of information technology behind it, and the rapid transformation of China’s agriculture under the support of policies and the investment of new production factors.
Use big data and other technologies in circulation to build a new agricultural product market system and open up sales blocking points; Introduce good products in the planting process, adjust the variety structure, extend the market period of products and improve the quality of products; Strengthen the shaping of regional public brands; Reinforce shortcomings such as deep processing and research and development in the industrial chain …
This is the self-improvement of Xuwen pineapple industry under the wave of reform, and it is also the silhouette of the high-quality road for the prosperity of agricultural industry in Guangdong and even the whole country. Xuwen pineapple welcomes the hope of soaring in the new era, and the aftereffect is worth looking forward to.
Junior high school students wrote bilibili Divine Comedy for half an hour and won nearly a million praises: "Everything in life can be written into songs."
Yu Rugui, a national model veteran: He made great contributions in bloody battles in those years, and now he runs a school to help veterans.
Xinhua All Media+| Panda Chaser
Xinhua All Media+| What kind of experience is it to be a "shovel officer" for the giant panda in Qinling?
Xinhua All Media+| What happened to the security guard who became a graduate of Peking University 27 years ago?
They fulfilled the "archaeological dream" of an 11-year-old leukemia girl with carefully customized "luck"
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